If you are sports apparel retailer, then whatever this blog is going to forward is going to help you a long way. With athleisure becoming a main stream trend, sports fitness today has become very popular and more and more people choose to wear in their daily lives, let alone in the gym or during outdoor activities. With a steady increase in the number of sports retailers today, we thought it would be a great idea to help you know how to pick out sports clothing for your shelves and become a darling to your customers.
Seems like an extremely nice deal, doesn’t it? Well, let’s take a look at what you need to know and get cracking!
Go for color
Sports clothing wearers always like a bit of color because it makes them feel positive and gives them the energy to work out better. Plus, fitness clothes that do have a dash of color can also be used alternatively as your daily wear without looking dull or bland. Therefore, it makes a might good idea for you to pick out some of the colorful clothes from the catalog.
Keep your neutrals handy
While colors are good, neutrals are classic, and without a healthy dose of neutrals, your retail store will lose quite a few customers. The thing about neutrals is, people need them to balance out the bold colors and it makes sense that the same ones that buy your colorful fitness wear also buy your neutral tops and leggings.
Sublimation is your best friend
Many wholesale sports clothing suppliers tend to think that sublimation dye is a subculture of the athleisure trend. However, today that is far from the truth. Sublimation clothing has become an almost independent trend in itself and it helps that the style goes very well with fitness clothing in general. So, make sure that your racks have plenty of sublime and at the end of the day, you will be successfully able to tap into its full potential and gain loyalty from its enthusiasts. Plus, sublimation can offer patterns and designs that are peerless in any other form of print.
Keep functionality alive
A lot of the fitness fashion retailers today, tend to deviate into just athleisure fashion and forget all about the required functionality that people need when it comes to fitness clothing. This, therefore, makes it very important that you also have plenty of variety when it comes to less movement restricting fitness clothes that will be more useful in the gym or the court, than some of the others. Also, you get a more diverse range of people coming to your stores, because they know that you have balanced well enough.
Strong custom game
The thing about most of the top manufacturers is that they do have an inexhaustible catalog, but they also supply to a lot of other distributors and retailers and that means that your business can likely have apparels that match your neighbors. To keep away from such situations, one needs to have a strong custom game, where they can work together with wholesale custom clothing manufacturers and bring their fitness clothing design ideas to fruition. This would mean absolute uniqueness, giving your collection an edge over the others.
If you follow these crucial steps while making orders of wholesale fitness clothing to our manufacturers, you will realize that picking clothes from your manufacturer for your retail store isn’t that tough a job as you though it would be!